For hair salons, nail studios & beauty therapists

Stop losing booking enquiries while you're with a client

Phones ringing while you're mid-appointment? A simple form on your website means enquiries come through as a text to you instead - no missed calls, no lost bookings. Call or text back between clients or after hours.

Start your 14-day free trialNo credit card required · Cancel anytime

The salon booking challenge

Can't answer while with a client

A client in your chair, phone ringing in the corner. By the time you finish, they've booked with someone else.

Slow response = lost clients

Enquiry comes in by email or Instagram DM. You check it hours later. They've found a salon that texted back in minutes.

Expensive booking platforms

Paid Acuity / Square / Bookmyappointment solutions cost hundreds a month. You don't need all that - just a direct line to your phone.

How it works in 3 steps

Customer visits your site

A simple booking enquiry form sits in the corner. Clean, simple, matches your vibe.

They fill in name, number, and enquiry

"Hey, can I book a haircut for Friday afternoon?" Takes them 20 seconds, no SMS app needed.

You call or text back when you're ready

Their details land on your phone as a text. Follow up between clients, after hours - your choice.

Perfect for your salon

Booking enquiries

"Available for a blow-dry on Thursday?" Collect enquiries directly on SMS. No DMs, no missed emails.

Product questions

"Do you sell Kerastase?" They leave the question with their number and you reply when you're free. No hanging on hold, no phone tag.

Walk-in availability

"Are you free now?" Locals leave their number and you text back if you can squeeze them in - no phone tag.

Appointment reminders (future)

Send reminder texts before appointments. Keep your schedule full. Reduce no-shows.

ROI calculator — for salons & beauty

What does a missed booking call cost?

Plug in your own numbers. See how many bookings a week a missed-call system could recover — and how quickly TapText pays for itself.

Your numbers

Rough figures are fine — adjust anytime.

Average booking value ($)

Typical ticket — colour, cut, nails, treatment, etc.

Missed booking calls per week

Calls that ring out while you're mid-service or with a client.

Close rate if reached within the hour50%

Of the people who rang, how many would book if you replied the same day?

TapText plan

Missed Call Text-Back starts on the Build plan. All prices AUD inc GST.

What it's worth

Updates live as you adjust.

Recovered bookings per month

8.7

4 missed/wk × 50% × 4.33 weeks

Monthly revenue recovered

$823

Per month at $95 per job.

Annual uplift

$9,872

Net of $1008/yr on the Build plan: $8,864

Payback

Your Build plan ($84/mo) pays for itself in roughly 3 days each month. Everything after that is margin.

Start 14-day free trial

No card charged until day 15. Cancel anytime.

How the maths works

Assumes TapText auto-texts every missed call. You or reception reply between clients. Recovered bookings = missed calls per week × close rate × 4.33 weeks. Real-world close rates depend on your service mix, price point, and how quickly you reply. Adjust the inputs to match your own salon.

Illustrative only, based on your inputs. Not a forecast or guarantee of outcome. Real-world performance varies.